A riad tour usually means a local guide taking you through 3-5 restored historic riads in the medina. You’ll see courtyards, fountains, intricate tilework, and rooftops while the guide explains the architecture and history. Expect 2–3 hours of walking on uneven alleys, stairs, and sometimes slippery tiles. The experience is interesting if you like houses and design, but it can feel repetitive after the third riad. Most groups are small (4–8 people) and the pace is gentle but you’ll be on your feet the whole time.
Best time is spring (March–May) or autumn (October–November) when it’s warm but not brutally hot. Summer tours are sweaty and less pleasant inside the non-air-conditioned buildings. Expect to pay around $35–65 per person for a standard group tour; private tours start higher, often $120–200 for a couple. Prices usually include the guide and riad entry fees but not drinks or tips.
Pick a morning tour – light is better and you avoid the worst heat. Skip the ones that end with a hard-sell carpet shop visit; they’re common and tiresome. If you’re short on time or not that into interior design, you’re probably fine just visiting one riad hotel for lunch instead of doing the full tour.